Ímynd og markaðsstarf sveitarfélaga

Þórhallur Guðlaugsson; Elfa Björk Erlingsdóttir

doi:10.13177/irpa.a.2009.5.2.6

Image and marketing of municipalities

Authors

Þórhallur Guðlaugsson
Elfa Björk Erlingsdóttir

DOI:

https://doi.org/10.13177/irpa.a.2009.5.2.6

Abstract

Abstract in English is unavailable.

Author Biographies

Þórhallur Guðlaugsson

Docent Professor at the University of Iceland.

Elfa Björk Erlingsdóttir

Master in business administration.

Downloads

PDF (Íslenska)

Published

2009-12-15

How to Cite

Guðlaugsson, Þórhallur, & Erlingsdóttir, E. B. (2009). Image and marketing of municipalities. Icelandic Review of Politics & Administration, 5(2), 311–334. https://doi.org/10.13177/irpa.a.2009.5.2.6

Download Citation

Issue

Vol. 5 No. 2 (2009)

Section

Peer Reviewed Articles

License

This work is licensed under a Creative Commons Attribution 4.0 License.

Most read articles by the same author(s)

Gylfi Dalmann Aðalsteinsson, Svala Guðmundsdóttir, Þórhallur Guðlaugsson, Icelandic National Culture in Relation to Hofstede´s Five Dimensions , Icelandic Review of Politics & Administration: Vol. 7 No. 2 (2011)
Svala Guðmundsdóttir, Þórhallur Guðlaugsson, Gylfi Dalmann Aðalsteinsson, Icelandic National Culture compared to National Cultures of 25 OECD member states using VSM94 , Icelandic Review of Politics & Administration: Vol. 11 No. 1 (2015)
Gylfi Dalmann Aðalsteinsson, Þórhallur Guðlaugsson, Ester Rós Gústavsdóttir, Icelandic organizational culture; Clear strategic direction and intent but lack of coordination and integration , Icelandic Review of Politics & Administration: Vol. 6 No. 2 (2010)
Þórhallur Guðlaugsson, Elísabet Eydís Leósdóttir, Keen are the eyes of the visitors, or are they? , Icelandic Review of Politics & Administration: Vol. 7 No. 1 (2011)
Þórhallur Guðlaugsson, Friðrik Eysteinsson, Banking collapse, image and trust , Icelandic Review of Politics & Administration: Vol. 6 No. 1 (2010)
Þórhallur Guðlaugsson, The position of the political parties before the general election in 2007 from a marketing perspective , Icelandic Review of Politics & Administration: Vol. 4 No. 1 (2008)